LOVED: How to Rethink Marketing for Tech Products helps readers understand the fundamental purpose behind why marketing matters for every product and what is essential to do well.Most tech companies get product marketing wrong. LOVED is the next in the…
Author: Berkeley Master of Engineering
Patrick Lai, MEng ’19 (ME): “Product design is at the intersection of art and engineering.”
On his experience as a 2019 graduate and how he discovered his enthusiasm for design.Patrick Lai earned a Mechanical Engineering degree from Berkeley MEng in 2019. Here, he discusses his interest in creative design as well as his discovery of and passi…
Berkeley MEng celebrates 670 graduates
On Tuesday, May 17, 2022, the UC Berkeley College of Engineering hosted the 153rd College of Engineering Commencement, in-person at the Hearst Greek Theater for the first time in two years.Photos by Adam Lau / Berkeley EngineeringLouis Bemberg, MEng ‘2…
“Together Again” at annual Fung Institute end of year showcase
On Thursday, May 5, 2022, the Fung Institute community gathered at the Mudd Hall Lawn to highlight year long projects from both the graduate Master of Engineering and undergraduate Fung Fellowship student teams. The “Together Again” theme celebrated th…
Capstone Spotlight: Lunar Kinetic
The Berkeley MEng Lunar Kinetic capstone team is developing technology to tackle energy and materials distribution on the moon.Each year, Berkeley MEng candidates embark on a two-semester capstone experience where they work with faculty or industry par…
Op-ed: Social media algorithms & their effects on American politics
By Angela Colabella, MEng ’22 (IEOR)This op-ed is part of a series from E295: Communications for Engineering Leaders. In this course, Master of Engineering students were challenged to communicate a topic they found interesting to a broad audience of te…
Op-ed: How data science is transforming soccer
By Jelly Zhu, MEng ’22 (IEOR)This op-ed is part of a series from E295: Communications for Engineering Leaders. In this course, Master of Engineering students were challenged to communicate a topic they found interesting to a broad audience of technical…
Op-ed: Will the next Skynet be an algorithmic bot?
By Ataberk Sevim, MEng ’22 (IEOR)This op-ed is part of a series from E295: Communications for Engineering Leaders. In this course, Master of Engineering students were challenged to communicate a topic they found interesting to a broad audience of techn…
Life in Tech: The uncommon (and doable) path from engineering to law
Life in Tech: The uncommon (and doable) path from engineering to lawBy Davis Fehrman, MEng ’22 (MSE)This life in tech interview is part of a series from E295: Communications for Engineering Leaders. In this course, Master of Engineering students were t…
Op-ed: Reimagining urine to save people and the planet
By Neela Aghajan, MEng ’22 (BioE)This op-ed is part of a series from E295: Communications for Engineering Leaders. In this course, Master of Engineering students were challenged to communicate a topic they found interesting to a broad audience of techn…
