Master of Engineering curriculum covers a breadth of business and leadership topics through 8 units of coursework offered in compliment to the technical courses and capstone projects. Pre-semester intensive “boot camp” classes offer a intensive interactive, participation-based experience. Students analyze real business situations through case studies dealing with topics such as negotiations, organizational behavior, R&D technology management, and ethics. In the second semester, explore fundamental operational, leadership, and financial concepts relevant to technology-driven enterprises by studying such topics as accounting and finance, product management, and entrepreneurship. Topics are subject to change as we innovate our curriculum.
Negotiation skills are critical for leaders in technology and scientific fields to have their solutions accepted and implemented. This bootcamp course is designed to provide students the opportunity to hone in on these skills by examining and engaging in case studies, surveys, and in-class exercises. Exercises may include: best/worst negotiation practices, exploring conflict attitudes, and approaches to influencing and persuading.
With the goal of preparing students to enter industry, this bootcamp course will expose students to a wide variety of managerial approaches, technologies, personalities, and business models. With a heavy emphasis on case discussions, 270B will require students to interact and contribute to discussions. Topics include technology management, Intellectual Property basics and strategy, ethics, and leadership. Cases may include: “Sheila Mason & Craig Shepherd Intellectual Property and Strategy”, “A Letter from Prison”, and “Antegren, A Beacon of Hope.”
In this required semester-long course, students will work on practical assignments with their Capstone teams to learn about managing their capstone deliverables and how to become a high performing team. Topics may include: effective team processes, conflict resolution, and teaming as an executive.
This bootcamp course will delve into themes related to entrepreneurship. Via the case discussion method, students gain exposure to a wide variety of scenarios and decisions faced by an entrepreneur interested in starting a scalable business. Topics will range from opportunity identification and market segmentation to sales strategy and entrepreneurial finance. Cases may include: “Documentum Inc.,” “Vermeer A,” and “Qualtrics: Bootstrapping Growth.”
In this bootcamp course, students will gain exposure to a wide variety of product and marketing approaches, technologies, and business models. Students will be required to employ multidisciplinary analysis while dissecting case studies, in-class projects, and running “lean startup” methodology market tests of their own. Class discussions will focus on issues raised by examining companies and their product and marketing examples, including analysis, brainstorming, diagnosis, and recommendations. Projects include market tests, creating product personas, and constructing go-to-market plans.
This bootcamp course is designed to introduce students to accounting and finance, including the concepts and techniques necessary to analyze and implement optimal investment decisions by firms. Topics include basic discounting techniques, and capital budgeting under certainty and uncertainty, asset pricing models. This course will combine the theoretical underpinnings of finance with some “real world” examples. Deliverables include problem sets and a final exam.
In this bootcamp course, students will be required to employ technical abilities and multidisciplinary analysis while digesting and dissecting case studies, in-class projects, and guest speaker presentations.
With a focus on industry analysis, this bootcamp course will expose students to a wide variety of managerial approaches, technologies, personalities, and business models. Class discussions will focus on issues raised in case studies, including analysis, brainstorming, diagnosis, and recommendations.
The course has two objectives. The first is to develop teaming skills: talent management, conflict resolution, and leadership. The second is to develop foundations of project management: goal-setting and role definition, assessment and improvement, and stakeholder management.
E295 Communications for Engineering Leaders is a required year-long course. In the Fall, our objective is to develop and hone your individual communication skills. You will be able to choose kinds instructional content most useful for developing your communicative competencies. In the Spring, our objective is to develop and/or hone your team communication skills. You will enroll as a capstone team.
During the course of the year, you will investigate how you can leverage various kinds of media, rhetoric, and discourse to connect with a variety of stakeholders crucial to your success: engineers and scientists, entrepreneurs and funders, public intellectuals and trendsetters. You will find support as you become a critical reader of industry and marketing reports, a keen observer of current events, and an author of original market, industry, and IP research. You will also be inspired to develop your visual, auditory, vocal, and kinesthetic skills; to find effective ways to describe and explain your work; and to connect with your audience and your project on an emotional, social, and intellectual level. By the end of the year, you’ll be able to use a variety of communicative forms, genres, and strategies to creatively discuss your career and capstone trajectories.
2018-19 Fall Section Topics
If you’re new to presenting and writing, consider:
– Technology in the Public Eye
– Efficient Communicating
If you have some experience with presenting and writing, consider:
– Beyond the Buzzwords – Communicating “State of the Art”
If communication is one of your strengths, consider:
– Developing your Leadership Presence
Sample Fall Engineering Leadership Topics 2018 (4 units)
Intensive Boot Camp (August 2 weeks):
- Organizational Behavior for Engineers
- R&D Tech Management & Ethics
Fall Course Continuation:
- Project Management and Teaming
- Communications for Engineering Leaders
Sample Spring Engineering Leadership Topics 2019 (4 units)
Intensive Boot Camp (January 2 weeks):
Choose two of five classes:
- Entrepreneurship for Engineers
- Technology Strategy
- Industry Analysis
- Marketing & Product Management
- Accounting and Finance
Spring Course Continuation:
- Coaching for High Performance Teams
- Communications for Engineering Leaders