UCSF Opioid Industry Documents Campaign

  • Project Year: 2025-26
  • Departments Represented: Fung Fellowship
  • Industry/Track: Health + Innovation

This project aims to transform hidden opioid industry documents into engaging, accessible social media content that exposes pharmaceutical marketing practices and their role in the opioid crisis. In addition to document analysis, we conduct interviews with individuals with lived experience, including people in recovery, those who have lost loved ones to overdose, and professionals working in harm reduction and overdose prevention. By combining personal narratives with systemic evidence, our goal is to humanize the crisis, challenge stigma, and increase public awareness in communities that may feel disconnected from its impact.

  • Advisor(s): UCSF
  • Team: Sophia Cheng, Public Health, Public Policy, Global Poverty & Practice; Arianna Mendoza, MCB; Isabella Chan, Neuroscience; Leila Dela Peña, Neuroscience, Public Healte; Jasmine Pham, Philosophy, Economics)