Gen Z Proactive AI Messaging

  • Project Year: 2025-26
  • Departments Represented: Fung Fellowship
  • Industry/Track: Health + Innovation

Kaiser Companion is an AI-powered healthcare companion app designed to help Gen Z members navigate health insurance with confidence. Born from user research revealing that young adults struggle with basic insurance terminology, unexpected costs, and opaque healthcare systems, the app offers personalized guidance through features like a Jargon Buster, pre-visit checklists, and a plain-language AI chat. By meeting users at high-anxiety moments, after booking an appointment, when a bill arrives, or when estimating costs Kaiser Companion replaces the cycle of Googling and guessing with clear, plan-specific support directly within the Kaiser Permanente experience.

  • Advisor(s): Kaiser Permanente
  • Team: Tanya Hemdev; Cognitive Science; Nayha Kshirsagar; Economics and Public Health; Anagha Mukunda; MCB ; Nina Nguyen; Bioengineering ; Arya Pathak; Statistics